Projects
T-pop Innovation
A data driven project related to Thai music industry aiming to make Thai artist has a reputation in both national and international scale with a method of collecting insights from over 600 respondents in both Thailand and Asia countries, China and Japan.
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During the process, I have responsible for various aspects, which are collecting and analyzing data from the respondents, doing focus group interviews to understand more about fans behavior
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A collection of interesting findings were discovered, which are four main audience segments in Thai music market, Current sound preferences, Appealing artist’s appearance for the mass audiences, and spending rate in different genders.
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At the final stage, we implement the findings into our marketing strategy that successfully deliver songs and aims to captivate a strong fan base in both in domestic and international scale.
GamiLearn
Game Designer &
Content Creative
An online platform with education purpose that imply gamification method with a unique narrative concept. with an addictive storyline and quests, it keeps the user engaged and continue to be active in the platform.
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I have designed and experimented game mechanics that would be suitable and user-friendly for the target users by setting main objectives along with conceptualizing and developing characters, rules, and stories.
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Moreover, I also created content in the platform, explore various storylines with strong storytelling techniques that keeps motivating the users to achieve platform’s goals and continue to gain game rewards.
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For the outcome, our team successfully delivered creative ideas that referred on the concept of empathizing with client's demands and meeting their satisfaction and received positive remarks from the client on the excellent balance in education and gamification purposes.
